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How to find micro influencers on TikTok

Micro influencers cost less and often convert better. The hard part is finding them. Filter by niche, follower range and language.

Short answer

Search your niche with the TikTok Profile Scraper, set minFollowers to 10,000 and maxFollowers to 100,000, and filter by account language. Sort the result by avgLikesPerPost to find creators whose audience actually engages.

A real use case

A home-fitness app launching in Spain wants Spanish-speaking creators under 100k followers. They search three Spanish keywords, filter to es, and get 150 creators ranked by average likes per post.

Step by step

  1. List 3 to 5 niche keywords in the language your audience speaks.
  2. Set the follower range: 10k to 100k is the usual micro band. Use 1k to 10k for nano.
  3. Add the account language to drop creators outside your market.
  4. Run it and sort the CSV by avgLikesPerPost divided by followers.

Input (paste into the JSON tab)

{
  "searchKeywords": [
    "rutina en casa",
    "entrenamiento sin pesas",
    "fitness mujeres"
  ],
  "maxResults": 150,
  "minFollowers": 10000,
  "maxFollowers": 100000,
  "languages": [
    "es"
  ]
}

What you get back

{
  "username": "entrena.con.marta",
  "followers": 46800,
  "avgLikesPerPost": 2900,
  "language": "es",
  "contactEmail": "marta.fit@gmail.com",
  "verified": false
}

Trimmed example. Names and numbers are illustrative; your run returns real data with more fields.

Tips

  • Likes per post divided by followers is a quick engagement check. Above 3% is healthy for this size.
  • Add onlyWithEmail if you only want creators you can contact today.
  • For a deeper check on a shortlist, run the engagement rate guide.

What it costs

$1 per 1,000 profiles. A 150-creator list costs about $0.15.

Plus a small per-run start fee. Apify's free plan includes monthly credit, enough to test. Check the listing for current pricing.

FAQ

What counts as a micro influencer?

Usually 10,000 to 100,000 followers. Nano is 1,000 to 10,000. Use whatever range fits your budget.

Can I filter by country?

TikTok does not show a creator's country publicly. Account language plus local-language keywords is the closest reliable filter.

Related

Try it on your own data

Paste the input above, run it, and see your results in a couple of minutes.

Open TikTok Profile Scraper